The lean startup methodology, and its Minimal Viable Products strategy have grown hugely popular, but what are the challenges of applying lean startup and how can it be applied when working with external companies?
Inspired by both the scientific method and business optimization practices, the lean startup builds on three fundamental concepts:
- Build: Drastically shorten each phase of the product development cycle, allowing the product to gain more feedback from customers and the market, and gain it more often.
- Measure: Gain feedback from customers in each product development cycle using both qualitative and quantitative techniques.
- Learn: Derive learning from each product development cycle through actionable metrics.
Sketch by 365 Andrew’s Sketches
At Google Ventures Design Studio they use an approach to product development named: Design Sprint. Based on the principles of design thinking, design sprint is a five-day recipe for startups aimed to accelerate projects that are already in motion. This series of post provide a DIY guide to the process, including:
We are very happy for the launch of Design Thinking, Business Innovation, a book by Brazilian firm MJV, written together with a group of internationally trained consultants. The book presents stages, techniques and tools illustrated through genuinely Brazilian cases to inspire and help in the work towards innovation.
“Our book is addressed to professionals in all areas of business. Through it, we intend to cover both the genesis of innovation, as well methods and practices for its implementation.”
The Human-Centered Design Toolkit is a free innovation guide for social entreprises and NGO’s.
In 2008 IDEO designed a toolkit of human-centered design so that the process of design thinking could be used by grassroots non-governmental organizations in the developing world. The guide walks you through the design process and gives practical guidance for the different phases.
You can download the guide here.
POP is a free iPhone app that helps you make interactive prototype with ease. If you can draw, you can design apps. The workflow is ridiculously simple:
- Design on Paper
- Take Pictures
- Link & Play
Complicated wireframing tools slow us down. Why not use the most efficient tools, pen & paper, to create prototypes? You simply take pictures of your wireframe, link these pictures, and it’ll work on iPhone!
Online learning gives the chance to access top-class learning material from the confort of our house. Now, you can join a Design Thinking Crash Course by the guys at d.school:
We know not everyone can make a trip the d.school to experience how we teach design thinking. So, we created this online version of one of our most frequently sought after learning tools. Using the video, handouts, and facilitation tips below, we will take you step by step through the process of hosting or participating in a 90 minute design challenge.
Frog’s Collective Action Toolkit (CAT) is a package of resources and activities that enable groups of people anywhere to organize, build trust, and collaboratively create solutions for problems impacting their community. The toolkit provides a dynamic framework that integrates knowledge and action to solve challenges. Designed to harness the benefits of group action and the power of open sharing, the activities draw on each participant’s strengths and perspectives as the group works to accomplish a common goal.
Standford d.School helped the LA County Department of Public Social Services to improve their offering and services. A good example of how design thinking can also improve bureaucracy.
Here, four quotes summarizing the video:
- “Our mission is to enrich lives through effective and caring services, if we care about what you think, we’ll be more effective”
- “On the spot, our director approved two out of four prototypes to bring forward for implementation”
- “The user felt great to tell what they thought”
- “[design thinking] allows you to be connected, to have a better understanding”
Students can’t learn design thinking if their teachers aren’t trained in it, so to help give educators the tools and methods to integrate this mindset into their work, Edutopia, IDEO, and New York’s Riverdale Country Day School, are teaming up to offer "Design Thinking for Educators" a free, five-week virtual class.
Diego Rodriguez from MetaCool writes:
Designers are always prototyping, whether it’s moving things around in their imagination, building a reverse income statement in Excel, or hacking something out of wood using a sidewalk as sandpaper. The notion that a designer waits until it’s “prototyping time” to start messing around with stuff is just wrong. Prototyping starts when the design process begins, and it never stops. We build to understand. We observe for generative insight but we also observe to gather data regarding the hack we just whipped up ten minutes ago. We ideate with our gut and our hands as much as with our brains.