Designing Better Service Experiences from Continuum on Vimeo.
Design firm Continuum and the AIGA design association convened a group of top business leaders and innovators from a variety of backgrounds and industries, including Disney, Facebook and Zipcar, to discuss how designing a service experience with purpose can transform a company’s image and make people’s lives better.
Trailer - Design The New Business from dthenewb on Vimeo
DesignThinkingBarcelona.com and MIND invite you to the Finnish premier of DESIGN THE NEW BUSINESS
Featuring interviews with Alexander Osterwalder (Business Model Generation), Frido Smulders (TUDelft), Ralf Beuker (FH Münster), Jan Buijs (TUDleft), Philips, Engine Service Design, DesignThinkers, Claro Partners, IN10, Volkswagen, and Océ.
Sign up for your free entry at info [at ] designthinkingbarcelona.com
Today we learned about Nodstrom Innovation Lab, a lean startup within the Fortune 500 company Nodstrom (fashion & apparel retail).
In this video, you can see how the Nodstrom Innovation Lab team performs a so-called “Flash Build”; similar to a flash mob but in this case they arrive to a retail without prior notice, deploy their material and aim to build a working app within 5 days, constantly iterating with the customers.
Via Eric Ries
In South-Korea, grocery chain Tesco has recently been re-branded to Home Plus. Moreover, they were looking for ways to increase market share, and they did by bringing the store where the consumer is and where there’s idle time: subway stations.
Great example of how user observation can untap new opportunities.
A group of four young Taiwanese designers have embarked on quite a mission: to speak to advocates of design thinking and document it’s expanding influence on the way we live and interact with the world. So far, they’ve interviewed Bill Moggridge (Cooper-Hewitt National Design Museum), Dan Formosa (co-founder Smart Design), George Bylerian (Material ConneXion), Paul Pangaro (Cybernetic Lifestyles), Richard Grefé (AIGA), Roger Martin (Rotman School of Management), and Susan Szenasy (Metropolis Magazine) and Angela Yeh (YehIDeology).
Help them finish their film by donating financially or, if you’re more musically inclined, donate a song for the soundtrack. Watch the trailer for the film after the jump and check out their KICKSTARTER!
Via Core77
Summary of a week long workshop at Ecole des Ponts - ParisTech during the Introduction to Design course.
Today we present a promotional video from David Kelly Design, one of the three funding firms of IDEO - together with Bill Moggridge’s ID Two and Mike Nuttall’s Matrix Product Design. For the looks, we guess this must be somewhere late 80’s. In any case, a funny piece.
In this animated video Dr. Susan Weinschenk demonstrates how user centered design results in significant return on investment (ROI).
Download a PDF poster of the ROI of User Experience animation featured in this video.
Dr. Weinschenk is part of Human Factors International and has published 4 books on user experience. Her most recent book, Neuro Web Design: What Makes Them Click?.
12 Ways To Add Design Thinking Into Your Project - Tom Hulme from HackFwd on Vimeo.
HackFwd invests on “Europe’s most passionate geeks” with pre-seed money while offering them support in the form of training and coaching.
During the HackFwd Build 2.0 event, Tom Hulme from IDEO gave a presentation about 12 Ways to Add Design Thinking to Your Project, including:
For more great presentations from HackFwd check their sister site Where Passion Meets Momentum.
Bill Moggridge, the director of the Cooper-Hewitt National Design Museum breaks it open in this lecture at the Smithsonian Design Institute
Via Core 77
“Tim Brown (IDEO) says the design profession is preoccupied with creating nifty, fashionable objects — even as pressing questions like clean water access show it has a bigger role to play. He calls for a shift to local, collaborative, participatory “design thinking” (extracted from TED site).
Video “Designing for People or How to Facilitate User Feedback” by Nathan Waterhouse (IDEO) on a presentation given at HackFwd incubation program.
For more appealing videos from IDEO & HackFwd, check Passion Meets Momentum.
